Product Design
Pave
I joined Pave to build the design function from scratch. Since then, I've grown a team, established the brand from the ground up and shaped how design shows up in product decisions across the company.
Client
Pave
Contribution
Head of Design
Timeline
2025 - Ongoing
My take (so far)
I’ve come to believe that most design problems at an early stage company are actually process problems (who’s in the room, when, and whether decisions are made once or five times). A lot of my job is quieter than rectangles and pixels. It’s about defining what design’s role is, what we stand for, and the standards that we protect (and that nobody notices until they’re missing).
More coming soon!
Brand & Product Design
Dailyhuman